If you have been using the internet for long enough, the chances you might come across these types of image CTA’s.
It uses to be very common in the early days of internet marketing. Those days button use to be very boring and limited in text.
So the marketor use to hack the buttons and instead uses photoshop to design a fantastic CTA image and links it to its main offer.
Same as when you click on an ad banner, and it takes you the website or offer.
This is a great way to grab more attention on a page or email than buttons alone can achieve.
For success with banner images, follow the same principles mentioned throughout this guide.
Images and banners can be easily created online using free tools like Canva.